March is B Corp Month, a time to celebrate businesses that balance profit with purpose.
Here at Dial A Geek, we’re proud to be part of the B Corp community, but we won’t pretend it was easy to get here. The certification process was challenging, detailed, and time-consuming—but without a doubt, it was worth every bit of effort.
Becoming a B Corp helped us turn our values into structured commitments and gave us a clear roadmap for continuous improvement. It also connected us with an incredible network of businesses striving to make a positive impact on the world.
So, is it something your business should consider? If you care about sustainability, ethical business practices, and accountability, the answer is: absolutely.
What is a B Corp?
A Certified B Corporation is a business that meets high standards of social and environmental performance, accountability, and transparency.
Companies go through a rigorous certification process run by B Lab, covering areas like:
- Governance – How your company is structured and whether decision-making prioritises people and the planet.
- Workers – Employee well-being, fair wages, and workplace policies.
- Community – The impact your business has on local communities, suppliers, and social initiatives.
- Environment – Your carbon footprint, resource use, and sustainability efforts.#
- Customers – The way your products or services contribute to a better world.
Why Becoming a B Corp is Worth It
The certification process isn’t just a box-ticking exercise. It forces you to take a deep, honest look at your business and improve areas that might not have been a priority before. Here’s why we think it’s worth the effort:
1. It Aligns Your Business with Your Values
If your business already focuses on sustainability, social responsibility, or ethical practices, becoming a B Corp helps you formalise these efforts into real, measurable commitments.
For us, we were already committed to sustainable IT, reducing e-waste, and supporting ethical supply chains. But the certification process pushed us to do more, improving our policies and measuring our impact more effectively.
2. It Strengthens Your Business
The B Corp framework encourages better business practices across the board. Many companies, including us, find that the process helps them:
- Improve governance and accountability
- Create better policies for employee well-being
- Measure and reduce environmental impact
- Build stronger relationships with ethical suppliers
It’s like a business health check-up—you’ll find areas to improve that you might never have considered before.
3. It Builds Trust and Attracts Clients
Consumers and businesses are increasingly looking for companies that genuinely care about their impact. The B Corp certification is a powerful way to show you’re not just talking the talk—you’re walking the walk.
For us, it has helped attract like-minded clients who share our values, whether they’re looking for sustainable IT solutions, compliance expertise, or long-term tech partnerships.
4. You Join an Amazing Community
One of the biggest benefits of becoming a B Corp is that you become part of a global movement of businesses committed to doing good. You’ll have access to:
- A network of like-minded businesses that support each other.
- Events and workshops that help you continue improving.
- Collaborations and partnerships with other B Corps.
We’ve met incredible people through the B Corp community, and the connections we’ve made have been invaluable.
Our Advice for Getting Started
If you’re thinking about becoming a B Corp, here are a few things that made our journey smoother:
1. Get a B Corp coach
The assessment process is detailed and complex, and it’s easy to get overwhelmed. A coach who understands the requirements can help you stay on track and avoid common pitfalls.
2. Talk to other B Corps
We found that chatting with businesses that had already been through the process was one of the best ways to learn. Their insights helped us understand what to prioritise and how to tackle challenges.
3. Attend B Corp events
Whether online or in person, these events are great for networking and learning. You’ll hear from experts, connect with other businesses on the same journey, and get practical advice on how to succeed.
4. Start small, but start now
Even if you’re not ready to apply yet, you can begin by measuring your impact, setting goals, and implementing better policies. Every step you take now will make the certification process easier later.
Thinking About Your Environmental Impact? We Can Help.
Becoming a B Corp was one of the best decisions we’ve made for our business, and we’re passionate about helping others on their journey.
If you’re thinking about improving your environmental KPIs or embedding sustainable IT practices into your business, we’d love to chat.
As a B Corp ourselves, we understand the challenges—and the rewards. Book a meeting with Gildas Jones to see how we can help your business grow with sustainability in mind.